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October 24, 2011

Cruise line looks to bump up the on-board fun factor

Tags: Cruise Line, Line

 

For the past couple of years, cruise lines have been modernizing their fleets, in some cases, based on the success of their newest ships. Now Carnival is opening the vault and splurging on its most ambitious fleet modernization ever.

There’s $500 million to be spent by Carnival between now and 2015. Most of the ships will receive the planned full treatment, while some including Carnival’s Glory, Conquest, Freedom and Valor will receive some new features.

Keeping with today’s technical jargon, the whole upgrade is called Fun Ship 2.0.

Guy Fieri, the blond, spikehaired wild man of Food Network fame, is part of the upgrade, as is funnyman George Lopez. While there are lots of changes, the major improvements are going to be in the area of food, entertainment and bars.

New on the casual food side is Fieri’s creation, Guy’s Burger Joint, with handcut fries and oversized burgers highlighting the menu. Burritos and tacos will contribute Mexican flavours at the BlueIguana

Cantina, which is located poolside. Both are included in your cruise ticket.

Lopez has been given the title of “Curator of Comedy” for Carnival. Not sure the word “curator” cuts it when it comes to the politically incorrect and funny Lopez. George’s job is to punch up the Punchliner Comedy Club, and introduce a comedy brunch in the main dinning room.

DJ Irie, who is apparently the king of his craft in Miami and Las Vegas, has been put in charge of upgrading the skills of the Carnival’s DJs.

Gerry Cahill, the laidback CEO of Carnival, said the mix fits with the theme of Carnival: “We’re fun and we’re social.”

Anyone who plays video sports games knows the name EA when it comes to sports gaming entertainment. The sports bar will be branded EA SPORTS and will feature video games, live sports on a video wall, ticker tape with realtime sports scores around the clock, as well as video tournaments and trivia contests. If you’re a sports junkie, just call this your own little playpen.

The RedFrog Pub, which turned out to be a hit on the Carnival Magic, gets a new name and a new location. The RedFrog Rum Bar will now be located poolside.

Other places to imbibe will be the Library Bar, with a selfserve wine system, and the Alchemy Bar, where you can mix your own drinks on an electronic tablet.

The main showroom entertainment steps it up a notch with the playlist retooling all their revue shows. The promise is that leading producers, choreographers and directors from Broadway and London’s West End will have a hand in developing those shows.

The first ship with all the new looks and promises will be the Carnival Liberty. It rolls out of dry dock later this month.

Last week, I told you about cruise lines Azamara and Royal Caribbean and their plans to allow you to stay on the ship longer on disembarkation day for a fee. Celebrity has announced it’s also going to offer the service while sailing in Europe. The price, which includes goodies like lunch and the service, will cost you $59.

And finally, NCL’s newest ship, Breakaway launching in 2013 will start taking bookings on Monday, Oct. 17, at ncl.com.

   

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